Positioning & brand
Find your voice and what makes your coaching or studio unmistakably yours.
Build the movement business
you actually want.
One-to-one coaching and consulting for studio owners, coaches and teachers, built on two decades of building Free Your Spine.
Free Your Spine has worked with
Who I work with
Coaching and consulting for people building their own movement business: studios, coaches and teachers.
You're ready to build a real business around your teaching or coaching
You're running a studio, and want to grow it without burning out
You're sitting on a method, and don't know how to build a brand around it
I've built the thing
you're trying to build
Over 20 years I've grown Free Your Spine from a coaching practice into a methodology and a brand, and taken it to global stages with Nike, Diageo and SXSW. I know the messy middle: finding your voice, pricing your worth, and building something that's genuinely yours. That's the experience I now bring to coaching other studios and teachers.
- 20+ years teaching and coaching movement
- Founder of the Free Your Spine methodology
- Movement experiences for Nike, Diageo & SXSW
How we might work together
Every studio and coach is different, so we start with a conversation. Depending on where you are, that might look like:
Your offer & pricing
Shape an offer people want, priced for what it's actually worth.
Building sustainably
Grow your studio or practice without burning yourself out.
Bespoke, and shaped around you, not a fixed programme.
Start with a
free discovery call
A relaxed, no-pressure call to understand your studio or coaching practice and see if working together makes sense. No pitch.
What we'll talk about
Your business
Where your studio or coaching practice is right now.
Your goals
Where you want to take it, and what's in the way.
Your fit
Whether working together makes sense, no pressure either way.